Sales and Business Models in the Logistics Industry : Ensuring Growth with Innovative Strategies

by Alexander Nowroth

Status quo: market and competitive situation -- The players in the market: shipping companies, airlines, logistics service providers, start-ups -- Sales models, analog and digital sales strategies in the logistics industry -- Customer behavior and customer needs today and in the future -- Sales performance of employees and teams -- Increasing the ROI of sales capacity.-Cross-selling as a sales turbo.

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Year of publication:	2023
Authors:	Nowroth, Alexander
Publisher:	2023.: Wiesbaden : Springer Fachmedien Wiesbaden 2023.: Wiesbaden : Imprint: Springer
Subject:	Logistics book \| Logistics distribution \| Digitization \| Distribution strategy \| Freight forwarding business \| Logistik \| Logistics \| Geschäftsmodell \| Business model \| Logistikunternehmen \| Logistics provider \| Vertrieb \| Physical distribution \| Digitalisierung \| Verkaufserfolg \| Innovationsmanagement
Description of contents:	Description [swbplus.bsz-bw.de]