Sales force management : planning, implementation, and control
Gilbert A. Churchill ; Neil M. Ford ; Orville C. Walker, Jr.
| Year of publication: |
1985 ; 2. ed., 3. [Dr.]
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|---|---|
| Authors: | Churchill, Gilbert A. ; Ford, Neil M. ; Walker, Orville C. |
| Publisher: |
Homewood, Ill. : Irwin |
| Subject: | Sales-promotion | Management |
| Extent: | XVIII, 755 S. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| ISBN: | 0-256-03184-3 |
| Source: |
Persistent link: https://www.econbiz.de/10004055922