Search for Tomorrow - Despite the hype, soaps, talk shows, and game shows are no longer the cash cows they once were. But is daytime TV dead, or can Rosie and Oprah, General Hospital and The Price Is Right, still captivate the female viewers advertisers want to reach? Stay tuned for the continuing drama of network broadcasting in the age of cable.
Year of publication: |
1997
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Authors: | Schmuckler, Eric |
Published in: |
Working woman. - New York, NY : Hal Publications, ISSN 0145-5761, ZDB-ID 6141249. - Vol. 22.1997, 7, p. 30-35
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