Selling information products : sale channel selection and versioning strategy with network externality
Zhiyong Liu; Minqiang Li; Jisong Kou
| Year of publication: |
2015
|
|---|---|
| Authors: | Liu, Zhiyong ; Li, Minqiang ; Kou, Jisong |
| Published in: |
International journal of production economics. - Amsterdam [u.a.] : Elsevier, ISSN 0925-5273, ZDB-ID 1092526-0. - Vol. 166.2015, p. 1-10
|
| Subject: | Information product | Sale channel model | Dual channel | Network externality | Vertriebsweg | Distribution channel | Netzwerkökonomik | Network economics | Theorie | Theory | Verkauf | Selling |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011333315