Extent:
XXVII, 416 S. : Ill., graph. Darst.
Series:
Type of publication: Book / Working Paper
Language: English
Notes:
Includes bibliographical references and index
ISBN: 978-1-605-66066-0 ; 1-605-66066-3
Classification: Marketing ; Betriebliche Information und Kommunikation
Source:
Persistent link: https://ebvufind01.dmz1.zbw.eu/10004955443