Semiotic methods and the meaning of strategy in firm annual reports
Maria Cristina Cinici and Roger L. M. Dunbar
| Year of publication: |
2012
|
|---|---|
| Authors: | Cinici, Maria Cristina ; Dunbar, Roger L. |
| Published in: |
Handbook of research on competitive strategy. - Cheltenham [u.a.] : Edward Elgar, ISBN 1-78195-334-1. - 2012, p. 397-414
|
| Subject: | Strategisches Management | Strategic management | Wettbewerbsstrategie | Competitive strategy | Geschäftsbericht | Corporate annual report | Semiotik | Semiotics |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009566491