Service breadth or depth? : a customer perspective
Ying Zhang and Zelong Wei and Jie Gao
| Year of publication: |
2023
|
|---|---|
| Authors: | Zhang, Ying ; Wei, Zelong ; Gao, Jie |
| Subject: | Customer-based performance | Servitization | Supply chain position | Technological turbulence | Lieferkette | Supply chain | Beziehungsmarketing | Relationship marketing | Leistungsbündel | Bundling strategy | Technischer Fortschritt | Technological change | Lieferantenmanagement | Supplier relationship management | Dienstleistungssektor | Service industry |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/SCM-04-2022-0156 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014286728