Service encounter and repurchase intention in fitness centers : perceived value as a mediator and service innovativeness as a moderator
Fong Jia Wang and Weisheng Chiu
| Year of publication: |
2023
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|---|---|
| Authors: | Wang, Fong Jia ; Chiu, Weisheng |
| Published in: |
International journal of sports marketing & sponsorship. - Bingley : Emerald Group Publishing Limited, ISSN 2515-7841, ZDB-ID 2238604-X. - Vol. 24.2023, 1, p. 145-167
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| Subject: | Fitness service | Perceived value | Repurchase intention | Service encounter | Service innovativeness | Service-dominant logic | Konsumentenverhalten | Consumer behaviour | Service-Dominant Logic | Kundenzufriedenheit | Customer satisfaction | Dienstleistung | Services | Dienstleistungsqualität | Service quality | Beziehungsmarketing | Relationship marketing | Innovation | Dienstleistungsmarketing | Services marketing |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJSMS-03-2022-0055 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014232455