Service quality and its impact on customers' behavioural intentions and satisfaction : an empirical study of the Indian life insurance sector
Year of publication: |
August 2018
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Authors: | Ramamoorthy, R. ; Gunasekaran, Angappa ; Roy, Matthew ; Rai, Bharatendra K. ; Senthilkumar, S. A. |
Published in: |
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence. - Abingdon, Oxfordshire : Routledge, ISSN 1478-3363, ZDB-ID 2101779-7. - Vol. 29.2018, 8, p. 834-847
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Subject: | service quality | behavioural intentions | life insurance | SEM | Indien | India | Lebensversicherung | Life insurance | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality |
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