Service transition in the automotive industry
Year of publication: |
2013
|
---|---|
Authors: | Kessler, Tim ; Stephan, Michael |
Published in: |
International journal of automotive technology and management : IJATM. - Milton Keynes : Inderscience Enterprises Ltd., ISSN 1470-9511, ZDB-ID 2063658-1. - Vol. 13.2013, 3, p. 237-256
|
Subject: | service transition | automotive industry | mechanical engineering | diversification | customer integration | technological change | Kfz-Industrie | Automotive industry | Technischer Fortschritt | Technological change | Leistungsbündel | Bundling strategy | Dienstleistungssektor | Service industry |
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