Servitization in the construction industry : a multiple case study from a value-adding perspective
Year of publication: |
2025
|
---|---|
Authors: | Li, Huimin ; Zhao, Zhichao ; Cao, Yongchao ; Su, Limin ; Zhang, Yafei ; Zhao, Jing |
Published in: |
The journal of business & industrial marketing. - Bradford : Emerald, ISSN 2052-1189, ZDB-ID 2019934-X. - Vol. 40.2025, 1, p. 116-135
|
Subject: | Construction industry | Multiple case study | Servitization | Value-added | Bauwirtschaft | Betriebliche Wertschöpfung | Value creation | Leistungsbündel | Bundling strategy |
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