Shaping projects, building networks
Bernard Cova; Robert Salle
| Year of publication: |
2011
|
|---|---|
| Authors: | Cova, Bernard ; Salle, Robert |
| Published in: |
The Oxford handbook of project management. - Oxford [u.a.] : Oxford Univ. Press, ISBN 0-19-956314-4. - 2011, p. 391-409
|
| Subject: | B-to-B-Marketing | Business-to-business marketing | Projektmanagement | Project management | Unternehmensnetzwerk | Business network | Marketingmanagement | Marketing management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008840246