Should event organizers prevent resale of tickets?
Year of publication: |
2013
|
---|---|
Authors: | Cui, Yao ; Duenyas, Izak ; Sahin, Ozge |
Publisher: |
Ann Arbor, Mich. : Ross School of Business |
Subject: | Event-Marketing | Event marketing | Veranstaltung | Event | Preismanagement | Pricing strategy | Preisbindung | Resale price maintenance | Sekundärmarkt | Secondary market | Transaktionskosten | Transaction costs |
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