Showing or hiding? : the impact of visibility of general conditions of use on retargeted ad intrusiveness and perceived ethicality of mobile apps
Jean-François Toti and Nadia Steils
| Year of publication: |
2024
|
|---|---|
| Authors: | Toti, Jean-François ; Steils, Nadia |
| Subject: | retargeting | perceived ethicality | mobile applications | attribution theory | general conditions of use |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/10949968231221472 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015158243