Small business clustering technologies : applications in marketing, management, IT and economics

Robert C. MacGregor, Ann T. Hodgkinson [editors]

This book examines the development and role of small business clusters from a variety of disciplines--economics, marketing, management, and information systems. Unlike many issues that are hampered by ideological problems between disciplines, the book proves that there is an approach suggesting that cluster analysis is truly interdisciplinary. It brings together perspectives on small business clusters from a range of disciplines and countries, highlights the commonalities in the literature, and gives a range of case studies illustrating the variety of clusters throughout the world.

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Year of publication:	2007
Other Persons:	Hodgkinson, Ann (contributor) ; MacGregor, Robert C. (contributor)
Institutions:	IGI Global (contributor)
Publisher:	Hershey, Pa : IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA)
Subject:	KMU \| SME \| Regionales Cluster \| Regional cluster \| Technischer Fortschritt \| Technological change \| Marketing \| Marketingmanagement \| Marketing management \| Klein- und Mittelbetrieb \| Cluster-Analyse
Description of contents:	Table of Contents [gbv.de]