Social consumption and price rigidity of quality-tier differentiated private labels
Year of publication: |
2015
|
---|---|
Authors: | Anders, Sven ; Beye, Milena |
Published in: |
Applied economics letters. - Abingdon : Routledge, ISSN 1350-4851, ZDB-ID 1181036-1. - Vol. 22.2015, 10/12, p. 911-915
|
Subject: | holiday price rigidity | social consumption | quality-tier differentiation | private label | Preisrigidität | Price stickiness | Handelsmarke | Store brand | Konsumentenverhalten | Consumer behaviour | Theorie | Theory | Privater Konsum | Private consumption |
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