Social influence of hubs in information cascade processes
Year of publication: |
2017
|
---|---|
Authors: | Kim, Joohyun ; Kwon, Ohsung ; Lee, Duk Hee |
Published in: |
Management decision : MD. - Bingley : Emerald Publishing Limited, ISSN 0025-1747, ZDB-ID 411946-0. - Vol. 55.2017, 4, p. 730-744
|
Subject: | Marketing | Social influence | Information cascades | Misled shift cascades | Cognitive central members | Sequential voting | Theorie | Theory | Herdenverhalten | Herding | Informationsverhalten | Information behaviour | Kognition | Cognition | Experiment | Informationsökonomik | Economics of information | Entscheidung | Decision | Soziale Beziehungen | Social relations | Lernprozess | Learning process |
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