Social information in the retail environment : the importance of consumption alignment, referent identity, and self-esteem
Darren W. Dahl; Jennifer J. Argo; Andrea C. Morales
| Year of publication: |
2012
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|---|---|
| Authors: | Dahl, Darren W. ; Argo, Jennifer J. ; Morales, Andrea C. |
| Published in: |
Journal of consumer research : JCR ; an interdisciplinary bimonthly. - Oxford : Oxford University Press, ISSN 0093-5301, ZDB-ID 188686-1. - Vol. 38.2011/12, 5, p. 860-871
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| Subject: | Körpergewicht | Body weight | Vergleich | Comparison | Soziales Verhalten | Social behaviour | Konsumentenverhalten | Consumer behaviour | Kaufentscheidung | Purchase decision | Bekleidung | Clothing | Textilhandel | Textile distribution | Einzelhandel | Retail trade | USA | United States |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009501086