Solving the 'Marketing Mix' Problem Using Geometric Programming
| Year of publication: |
1973-10
|
|---|---|
| Authors: | Balachandran, V. ; Gensch, Dennis H. |
| Institutions: | Center for Mathematical Studies in Economics and Management Science (CMS-EMS), Kellogg Graduate School of Management |
| Extent: | application/pdf |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Notes: | Number 61 |
| Source: |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10005766820