"Something seriously wrong with U.S. soccer" : a critical discourse analysis of consumers' twitter responses to U.S. soccer's girls' apparel promotion
Katherine Sveinson and Rachel Allison
| Year of publication: |
2022
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|---|---|
| Authors: | Sveinson, Katherine ; Allison, Rachel |
| Published in: |
Journal of sport management : the official journal of the North American Society of Sport Management. - Champaign, Ill. : Human Kinetics Publ., ISSN 0888-4773, ZDB-ID 1052907-X. - Vol. 36.2022, 5, p. 446-458
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| Subject: | fandom | women's sport | semiotics | qualitative research | organizationla culture | social media | Fußball | Football | USA | United States | Social Web | Social web | Konsumentenverhalten | Consumer behaviour | Frauen | Women | Diskurstheorie | Discourse theory | Profisport | Professional sports | Semiotik | Semiotics |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1123/jsm.2021-0127 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013382103