Special issue: advanced data analysis techniques with marketing applications
issue editors: Friederike Paetz, Winfried J. Steiner & Harald Hruschka
| Alternative title: | Advanced data analysis techniques with marketing applications |
|---|---|
| Year of publication: |
[2022]
|
| Other Persons: | Paetz, Friederike (ed.) ; Steiner, Winfried J. (ed.) ; Hruschka, Harald (ed.) |
| Publisher: |
[Berlin] : Springer |
| Extent: | 1 Online-Ressource (Seite 557-733) Illustrationen |
|---|---|
| Series: | Journal of business economics : JBE. - Berlin : Springer, ISSN 1861-8928, ZDB-ID 2059561-X. - Vol. volume 92, issue 4 (May 2022) |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Aufsatzsammlung |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013438860