Special issue on promotion through consumer information on food product credence attributes

by guest eds.: Harry M. Kaiser ...

Alternative title:	Promotion through consumer information on food product credence attributes
Year of publication:	2009
Other Persons:	Kaiser, Harry M. (contributor)
Publisher:	Newark, Del.
Subject:	Agrarprodukt \| Agricultural product \| Lebensmittel \| Food \| Produktdifferenzierung \| Product differentiation \| Warenkennzeichnung \| Product labelling \| Produktinformation \| Product information \| Verkaufsförderung \| Sales promotion \| Konsumentenverhalten \| Consumer behaviour \| USA \| United States

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