Spillovers, efficiency, and productivity growth in advertising
Year of publication: |
2012
|
---|---|
Authors: | Giannakas, Kōnstantinos ; Karagiannēs, Giannēs ; Tzouvelekas, Vangelis M. |
Published in: |
American journal of agricultural economics. - Cary, NC : Oxford University Press, ISSN 0002-9092, ZDB-ID 218188-5. - Vol. 94.2012, 5, p. 1154-1170
|
Subject: | Werbewirkung | Advertising effects | Produktivität | Productivity | Spillover-Effekt | Spillover effect | Fleischwirtschaft | Meat industry | Griechenland | Greece | 1983-2008 |
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