Sport team identification : a social identity perspective comparing local and distant fans
Petri Lintumäki and Oliver Koll
| Year of publication: |
2024
|
|---|---|
| Authors: | Lintumäki, Petri ; Koll, Oliver |
| Published in: |
International journal of sports marketing & sponsorship. - Bingley : Emerald Group Publishing Limited, ISSN 2515-7841, ZDB-ID 2238604-X. - Vol. 25.2024, 1, p. 1-17
|
| Subject: | Brand identification | Consumer Behavior | Distant fans | Fan behavior | Satellite fans | Sport team identification | Konsumentenverhalten | Consumer behaviour | Sportmarketing | Sports marketing | Sportorganisation | Sport organization | Profisport | Professional sports | Persönlichkeitspsychologie | Personality psychology | Beziehungsmarketing | Relationship marketing | Markenführung | Brand management |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJSMS-08-2022-0158 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014504781