Stakeholder-Konfrontationen im Social Web : eine fallstudienbasierte Untersuchung unternehmensseitiger Reaktionsstrategien am Beispiel von Shitstorms

Frank Beham

Year of publication:	2015
Authors:	Beham, Frank
Publisher:	Hamburg : Verlag Dr. Kovač
Subject:	Social Web \| Social web \| Reputation \| Öffentlichkeitsarbeit \| Public relations \| Krisenmanagement \| Crisis management \| Unternehmen \| Soziale Software \| Prestige \| Beziehungsmanagement
Description of contents:	Table of Contents [gbv.de] ; Description [verlagdrkovac.de] ; Description [swbplus.bsz-bw.de]

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