Extent: | XVII, 429 S. : Ill., graph. Darst. |
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Series: | |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Bibliographie |
Language: | English |
ISBN: | 978-0-470-12012-5 |
Classification: | Marketing ; Methoden und Techniken der Betriebswirtschaft |
Source: |
Persistent link: https://www.econbiz.de/10004925210