Statistical modeling and analysis for database marketing : effective techniques for mining big data
Bruce Ratner
| Year of publication: |
2012 ; 2. ed.
|
|---|---|
| Authors: | Ratner, Bruce |
| Publisher: |
Boca Raton [u.a.] : Chapman & Hall, CRC |
| Subject: | Data Mining | Marketing | Statistische Methode |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XXV, 516 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-1-4398-6091-5 |
| Source: |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009543867