Store performance optimization : demand and supply side implications
Stefan Mohr. Mit einem Geleitw. von Arnd Huchzermeier
| Year of publication: |
2002 ; 1. Aufl.
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|---|---|
| Authors: | Mohr, Stefan |
| Publisher: |
Wiesbaden : Dt. Univ.-Verl. |
| Subject: | Lebensmitteleinzelhandel | Food retailing | Sortiment | Retail assortment | Produktdifferenzierung | Product differentiation | Beziehungsmarketing | Relationship marketing | Lieferantenmanagement | Supplier relationship management | IT-gestützte Logistik | Computer-aided logistics | Kostenmanagement | Cost management | Mathematische Optimierung | Mathematical programming | Portfolio-Management | Portfolio selection | Schätzung | Estimation | Theorie | Theory | Deutschland | Germany | Lieferkette | Supply chain | Supply Chain Management |
| Extent: | XVII, 277 S graph. Darst |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis |
| Language: | English |
| Thesis: | Zugl.: Koblenz, Wiss. Hochsch. für Unternehmensführung, Diss., 2001 |
| Notes: | kart. : EUR 49.90 |
| ISBN: | 3-8244-7618-5 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001658278