Storytelling research of consumers' self-reports of urban tourism experiences in China
Year of publication: |
2009
|
---|---|
Authors: | Hsu, Shih-yun ; Dehuang, Ning ; Woodside, Arch G. |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 62.2009, 12, p. 1223-1254
|
Subject: | Tourismus | Tourism | Narrative Methode | Narrative method | Qualitätsmanagement | Quality management | Stadtmarketing | City marketing | China |
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