Strategic asset building and competitive strategies for SMEs which compete with industry giants
Carmine Bianchi; Graham W. Winch; Federico Cosenz
| Year of publication: |
2014
|
|---|---|
| Authors: | Bianchi, Carmine ; Winch, Graham W. ; Cosenz, Federico |
| Published in: |
Handbook of research on strategic management in small and medium enterprises. - Hershey, Pa. : Business Science Reference, ISBN 978-1-4666-5962-9. - 2014, p. 77-96
|
| Subject: | KMU | SME | Wettbewerb | Competition | Multinationales Unternehmen | Transnational corporation | Betriebliches Anlagevermögen | Fixed assets | Szenariotechnik | Scenario analysis |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010361848