Strategy needs creativity : an analytic framework alone won't reinvent your business
Adam Brandenburger
| Year of publication: |
March-April 2019
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|---|---|
| Authors: | Brandenburger, Adam |
| Published in: |
Harvard business review : HBR. - Boston, Mass. : Harvard Business School Publ. Corp., ISSN 0017-8012, ZDB-ID 2382-6. - Vol. 97.2019, 2, p. 58-65
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| Subject: | Strategisches Management | Strategic management | Kreativitätstechnik | Creativity technique |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011980516