Structured review using TCCM and bibliometric analysis of international cause-related marketing, social marketing, and innovation of the firm

Shiwangi Singh, Sanjay Dhir

Year of publication:	2019
Authors:	Shiwangi Singh ; Dhir, Sanjay
Subject:	International cause-related marketing \| Social marketing \| Structured review \| Bibliometric analysis \| TCCM \| Bibliometrie \| Bibliometrics \| Social Marketing \| Cause-Related Marketing \| Cause-related marketing \| Marktstruktur \| Market structure \| Welt \| World
Description of contents:	Description [doi.org]

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