Subsistence and sustainability : from micro-level behavioral insights to macro-level implications on consumption, conservation, and the environment
Madhu Viswanathan, Kiju Jung, Srinivas Venugopal, Ishva Minefee, and In Woo Jung
| Year of publication: |
2014
|
|---|---|
| Authors: | Viswanathan, Madhu ; Jung, Kiju ; Venugopal, Srinivas ; Minefee, Ishva ; Jung, In Woo |
| Published in: |
Journal of macromarketing : examining the interactions among markets, marketing, and society. - Thousand Oaks, Calif. : Sage, ISSN 0276-1467, ZDB-ID 784653-8. - Vol. 34.2014, 1, p. 8-27
|
| Subject: | subsistence | sustainability | poverty | environment | macromarketing | Subsistenzwirtschaft | Subsistence economy | Nachhaltige Entwicklung | Sustainable development | Armut | Poverty | Konsumentenverhalten | Consumer behaviour | Umweltschutz | Environmental protection | Umweltbelastung | Pollution |
| Extent: | Ill., graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010257274