A successful British MNE in the backyard of American big business : explaining the performance of the American and Canadian subsidiaries of Lever Brothers 1888 - 1914
Andrew David Allan Smith
| Year of publication: |
2014
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|---|---|
| Authors: | Smith, Andrew David Allan |
| Published in: |
Business history. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0007-6791, ZDB-ID 1394-8. - Vol. 56.2014, 2, p. 135-160
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| Subject: | Lever Brothers | William Hesketh Lever | Unilever | Procter & Gamble | Bitish investment in Canada | British investment in the United States | FDI | protective tariffs | trademark law | Port Sunlight | anti-trust legislation | USA | United States | Auslandsinvestition | Foreign investment | Kanada | Canada | Multinationales Unternehmen | Transnational corporation | Großbritannien | United Kingdom | Markenrecht | Trademark law | Ausländische Tochtergesellschaft | Foreign subsidiary |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010337598