Supply of and demand for e-services in the cultural sector : combining top-down and bottom-up perspectives

The ISAAC project has generated a wealth of new insights on cultural tourism. Particular attention has been paid to the strategic and operational importance of e-services in various European cities. The present paper brings together empirical insights from two angles, viz the supply and demand side, for the city of Amsterdam. First, a scenario analysis based on assumptions concerning the future development followed by a multi-criteria analysis, in particular the Regime method is performed in order to design and evaluate systematically packages of e-services for urban tourism policy. On the demand side results from a survey among visitors in Amsterdam are presented, with the aim to identify the most prominent attractiveness features in the city of Amsterdam, seen from the perspective of e-services for the tourist sector. e-services, cultural heritage, multi-criteria analysis, Regime analysis, scenarios, ordered logit model