Extent:
XV, 220 Seiten
Illustrationen
Series:
Type of publication: Book / Working Paper
Language: English
Notes:
Includes bibliographical references and index
PrefaceStrategic planning - before and after -- Vision, mission and basic policies -- Strategic planning -- Strategic planning approach -- Functional plans -- Systematic strategic planning (SSP) -- SSP : full version -- SSP : shortened version --Sections of systematic strategic planning -- Environmental & internal analysis : current status -- Identify competitive advantages -- Understand scenarios & define opportunities -- Strategic objectives, main goals, main strategies -- Evaluate alternative strategic plans -- Implementation and control phase -- Implementation plan -- Monitoring & evaluation -- Appendix -- References.
ISBN: 978-1-4987-2481-4
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10013548521