Talking about CSR matters : employees' perception of and reaction to their company’s CSR communication in four different CSR domains
Year of publication: |
2020
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Authors: | Schaefer, Sarah Desirée ; Terlutter, Ralf ; Diehl, Sandra |
Published in: |
International journal of advertising : the review of marketing communications. - Abingdon : Routledge, ISSN 1759-3948, ZDB-ID 2067926-9. - Vol. 39.2020, 2, p. 191-212
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Subject: | Corporate social responsibility | CSR communication | CSR domains | employees' perception of CSR | employees' reaction to CSR | Corporate Social Responsibility | Öffentlichkeitsarbeit | Public relations | Wahrnehmung | Perception |
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