Techniques, process and enterprise application for e-CRM using data mining
| Year of publication: |
2009
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|---|---|
| Authors: | Ranjan, Jayanthi ; Bhatnagar, Vishal |
| Published in: |
International journal of value chain management : IJVCM. - Olney, Bucks. : Inderscience Enterprises, ISSN 1741-5357, ZDB-ID 21933935. - Vol. 3.2009, 4 (1.1.), p. 401-411
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