Technology-enabled personalization in retail stores : understanding drivers and barriers
Year of publication: |
2021
|
---|---|
Authors: | Riegger, Anne-Sophie ; Klein, Jan F. ; Merfeld, Katrin ; Henkel, Sven |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 123.2021, p. 140-155
|
Subject: | Explorative study | Personalization | Retail innovation | Smart retail | Technology paradoxes | Einzelhandel | Retail trade | Innovation | Konsumentenverhalten | Consumer behaviour |
-
Chen, Jiahe, (2023)
-
Gen Z consumers' expectations for smart convenience stores in the USA, South Korea, and Japan
Jung, Summer Dahyang, (2024)
-
Customer acceptance of unmanned stores with a focus on grocery retail
Heins, Caroline, (2024)
- More ...
-
Technology-enabled personalization : impact of smart technology choice on consumer shopping behavior
Riegger, Anne-Sophie, (2022)
-
Buying to share : how prosumption promotes purchases in peer-to-peer asset sharing
Klein, Jan F., (2022)
-
Onto the light side of sharing : using the force of blockchain
Großmann, Christopher Maurice, (2024)
- More ...