Ten rules for strategic innovators : from idea to execution
Vijay Govindarajan; Chris Trimble
| Year of publication: |
c 2005
|
|---|---|
| Authors: | Govindarajan, Vijay ; Trimble, Chris |
| Institutions: | Harvard Graduate School of Business Administration (contributor) |
| Publisher: |
Boston, Mass. : Harvard Business School Press |
| Subject: | Innovationsmanagement | Innovation management | Strategisches Management | Strategic management | Entrepreneurship | Entrepreneurship approach | Innovation |
| Description of contents: | Table of Contents [external.dandelon.com] ; Description [loc.gov] |
| Extent: | XXVII, 224 S. graph. Darst. 25 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Handbuch ; Handbook |
| Language: | English |
| Notes: | Includes bibliographical references (p. 199-215) and index Why strategic innovators need a different approach to execution -- Why organizations, like elephants, never forget -- Case: Corning microarray technologies -- Taming the elephant -- Why tensions rise when NewCo borrows from CoreCo -- Case: New York Times Digital -- Turning tension into a productive force -- Why learning from experience is an unnatural act -- How being bold, competitive, or demanding can inhibit learning -- Case: Hasbro Interactive -- How being reasonable, inspiring, or diligent can inhibit learning -- Case: Capston-White -- Finding gold with theory-focused planning -- The ten rules explained -- Case: Analog Devices |
| ISBN: | 1-59139-758-8 |
| Classification: | Unternehmensführung |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002811844