Testing alternative measures of subjective norms in entrepreneurial intention models
Year of publication: |
2013
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Authors: | Heuer, Annamária ; Liñán, Francisco |
Published in: |
International journal of entrepreneurship and small business. - Olney, Bucks : Inderscience, ISSN 1476-1297, ZDB-ID 2167952-6. - Vol. 19.2013, 1, p. 35-50
|
Subject: | Unternehmensgründung | Business start-up | Verbrauchereinstellung | Consumer attitudes | Performance-Messung | Performance measurement | Strukturgleichungsmodell | Structural equation model | Welt | World |
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