Testing the predictive power of PLS through cross-validation in banking
Year of publication: |
October 2016
|
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Authors: | Reguera-Alvarado, Nuria ; Blanco-Oliver, Antonio ; Martín-Ruiz, David |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 69.2016, 10, p. 4685-4693
|
Subject: | Bank management | Quality of service operations | Relationship quality | Mediation analysis | E-banking | Dienstleistungsqualität | Service quality | Beziehungsmarketing | Relationship marketing | Electronic Banking | Electronic banking | Qualitätsmanagement | Quality management | Kundenzufriedenheit | Customer satisfaction | Bank |
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