The aging society : strategies for managing the demographic change in the hospitality industry
Marco A. Gardini
| Year of publication: |
2011
|
|---|---|
| Authors: | Gardini, Marco A. |
| Published in: |
Aging society and its implications for services marketing : approaches in hospitality, tourism and transport. - Bad Honnef : K. H. Bock, ISBN 978-3-86796-050-2. - 2011, p. 101-126
|
| Subject: | Alternde Bevölkerung | Aging population | Gastgewerbe | Hospitality industry | Dienstleistungsmarketing | Services marketing | Zielgruppe | Target group | Diversity Management | Diversity management |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008990581