The assimilation of computer-aided marketing activities
Year of publication: |
2001
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Authors: | Stone, Robert W. ; Good, David J. |
Published in: |
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group. - Amsterdam : Elsevier, ISSN 0378-7206, ZDB-ID 4321340. - Vol. 38.2001, 7, p. 437-448
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