The behavioral economics of decision making : explaining consumer choice in terms of neural events
Year of publication: |
2019
|
---|---|
Authors: | Miricǎ, Cǎtǎlina Oana |
Subject: | behavioral economics | decision making | consumer choice | neural events | Verhaltensökonomik | Behavioral economics | Konsumentenverhalten | Consumer behaviour | Entscheidung | Decision | Entscheidungstheorie | Decision theory | Neuroökonomie | Neuroeconomics | Neuronale Netze | Neural networks |
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