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Hochschul-Sponsoring : Rahmenbedingungen und Faktoren erfolgreicher Kooperationen
Beier, Stefanie, (2003)
Business continuity management in UK higher education : a case study of crisis communication in the era of social media
McGuinness, Martina, (2014)
University marketing directors' views on the components of a university brand
Ali-Choudhury, Rehnuma, (2009)
How dominant coalition members' values and perceptions impact their perceptions of public relations participation in organizational decision making
Wilson, Christopher, (2016)
Fortune 1000 communication strategies on Facebook and Twitter
Tao, Weiting, (2015)
Finding an academic home for fundraising : a multidisciplinary study of scholars' perspectives
Mack, Catheirne E., (2016)