The boundary condition of travel satisfaction and the mediating role of destination image : the case of event tourism
Year of publication: |
2019
|
---|---|
Authors: | Wong, IpKin Anthony ; Xu, Yueying Hazel ; Tan, Xiuchang Sherry ; Wen, Huijun |
Published in: |
Journal of vacation marketing. - London : Sage, ISSN 1479-1870, ZDB-ID 2093798-2. - Vol. 25.2019, 2, p. 207-224
|
Subject: | Destination image | destination loyalty | event tourism | event value | travel satisfaction | Kundenzufriedenheit | Customer satisfaction | Destinationsmanagement | Destination management | Urlaubsverhalten | Holiday behaviour | Markenimage | Brand image | Event-Marketing | Event marketing | Tourismusmarketing | Tourism marketing | Tourismusregion | Tourism destination | Beziehungsmarketing | Relationship marketing |
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