The bright side and dark side of embedded ties in business-to-business innovation
Corine S. Noordhoff, Kyriakos Kyriakopoulos, Christine Moorman, Pieter Pauwels & Benedict G. C. Dellaert
| Year of publication: |
2011
|
|---|---|
| Authors: | Noordhoff, Corine S. ; Kyriakopoulos, Kyriakos ; Moorman, Christine ; Pauwels, Pieter ; Dellaert, Benedict G. C. |
| Published in: |
Journal of marketing. - Thousand Oaks, CA : Sage Publishing, ISSN 0022-2429, ZDB-ID 218318-3. - Vol. 75.2011, 5, p. 34-52
|
| Subject: | Lieferantenmanagement | Supplier relationship management | Innovation | Kundenintegration | Customer integration | Wissenstransfer | Knowledge transfer | Niederlande | Netherlands |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009297019