The business plan as a project : an evaluation of its predictive capability for business success
Year of publication: |
2012
|
---|---|
Authors: | Fernández-Guerrero, Rafael ; Revuelto-Taboada, Lorenzo ; Simón-Moya, Virginia |
Published in: |
The service industries journal. - Abingdon : Routledge, ISSN 0264-2069, ZDB-ID 722623-8. - Vol. 32.2012, 15, p. 2399-2420
|
Subject: | Geschäftsmodell | Business model | Projektbewertung | Project evaluation | Unternehmensgründung | Business start-up | Unternehmenserfolg | Firm performance | Dienstleistungssektor | Service industry |
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