The changing consumer in the European Union : a "meta-analysis"
Year of publication: |
1995
|
---|---|
Authors: | Leeflang, Peter ; Raaij, Willem Fred van |
Institutions: | Erasmus Universiteit Rotterdam / Faculteit Bedrijfskunde (contributor) |
Publisher: |
Rotterdam : Erasmus Univ., Rotterdam School of Management, Fac. Bedrijfskunde |
Subject: | Konsumentenverhalten | Consumer behaviour | Marktforschung | Market research | EU-Staaten | EU countries |
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